Hidden Eden’s growth continues with a new shop opening in Solihull this month – their second store. We were delighted to once again be asked to take care of branding for the store. Terms of the lease stipulate lit exterior signage which offered a fresh challenge in applying the brand. (more…)

Attended the opening of Hidden Eden’s new concept store in Leamington Spa today. For us it marked the culmination of six months intensive brand work.

It all started back in January when we were asked to create a complete corporate identity for the new start-up business; (more…)

With time to spare before the Spring Bank Holiday launch Hidden Eden’s e-commerce website is ready to go live.

To promote the launch of the website we have also produced 120,000 direct mail mini brochures. (more…)

The weather was perfect today for the Hidden Eden mini-brochure photo shoot.  Set in the grounds of a beautiful Edwardian manor house and  surrounded by the beautiful Warwickshire countryside It really was a wonderful way to spend the day. This is why I love my job.

Here’s some of what we captured. (more…)

Today I can at last show you the logo and corporate identity we have been working on for the last six weeks.

Hidden Eden came to us in January as a new start-up business. They had a competitive positioning statement in place and market profiling had already been carried out. These enabled us to firstly identify the brand strategy before creating the brand itself. (more…)